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And here is a nice graph showing how the traffic to my blog slowed down while I was in crisis.
I love this stuff.
posted by Andrew Collins @ 6:28 PM
10 Comments
Thursday, August 02, 2007
I love this stuff.
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10 Comments:
It's quite moving...
I had a concerned email from AnotherAnon (whose name I now know!) about my "bounce rate". Is it a bad thing that mine is 83%?
What is Bounce Rate? (bouns rāt) n.
The bounce rate for the homepage, or any other page through which visitors enter your site, tells you how many people 'bounce' away (leave) from your site after viewing one page.
So, if the bounce rate from your homepage is 30% (which is relatively low), that means that 30% of your visitors ‘bounce away’ from your homepage.
The concept is designed to tell you how your homepage performs. Keep in mind that different types of resources, for example, products, services, or information, will have different bounce rates and usage patterns.
How can I improve my bounce rate?
As a first step, consider updating your entry pages to decrease the bounce rate. Start with your homepage. Think about the old adage that “first impressions are the most important”.
Websites do not get a second chance to make an impression. If you are expending energy to attract visitors, you should be putting at least as much energy into keeping them, if not more.
Use a visitor tracking service to find out what search terms people are using to find your site: if visitors are leaving quickly, make sure that your content and search terms are well-matched; the cause of a high bounce rate may be that visitors are not finding what they expected.
There you go, Bounce rates explained... 83% does seem very high considering that means 83% of people look at your front page then go somewhere else...
You need some kind of lure to get them into your pages! Lure them Collings, lure them! Like the Pied Piper (not sure I spelt that correctly) leading children to a nasty hostage situation, you can lead your readers into apparently unknown pages..
Sort it Collings! I personally want to see another graph in a months time with big improvements!
C+, could do better (according to 83% of visitors, not me though, I worked out how to access other pages you write all by myself).
83% isn't that surprising given that your "homepage" is not a portal through which visitors travel to get access to all your delicious content: it is where you keep your content. Unless someone wants to leave a comment or view posts from way back, why would they need to look at any other page? This is particularly true at a time when there isn't much new content, and so those wanting to leave comments will already have done so.
Except... it looks like the "bounce rate" went down (i.e. got "better") when traffic slowed. Which could be regular viewers desperately casting around in the attic to fill the void.
The point is, I wouldn't be at all bothered by your "bounce rate". At least not in the web traffic analysis sense.
Isn't that picture above a still from a Royksopp video?
I for one am looking forward to your rants, reviews, and observations.
One that would intrigue me would be your thoughts on Chris Langham's career. Kathryn Flett thinks it's over. Considering he said more or less what Pete Townsend said, I'm not so sure, although unlike Townsend he is likely to serve a custodial sentence.
Machine levine
AC's RSS feeds weren't showing up in my netvibes, leading me to believe there were no new posts on the site... could explain the dip, partially.
As for Langham - he 'made' the images which, I think, means he purposefully downloaded them onto his hard-drive for future viewing. Whereas Townsend only viewed things in his browser, suggesting it was a one off visit which bears out his 'research' angle. At least that's what I can make of it.
A nasty business, really.
oh, please please please let's get back to graphs and stats and bounce rates...also, Andrew, if your stats seem to imply that I might be writing this from work then they are most definitely all wrong...
Presumably the feed's working now again, is it Swines?
Sure is, I had a bumper backlog to read through this morning which was very pleasant. Perhaps you could write 5 posts a day to replicate this experience daily?
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